Packaging plays a significant role when it comes to marketing a
product. It's what the client sees first, and it will establish their
opinion on the company they just subscribed to. And you don't even have
to be an expert to know that first impression can easily dictate whether
your business will reach the high road or end up in a ditch. Custom
Packaging is not recommended for startup businesses. However, for
established ones it can do wonders when it comes to brand marketing.
Hitting all the right details at the same time can elevate your company
to a whole new level of success. If you think conducting a proper custom
packaging on your product is simple well, then you made a mistake. It
is not, there are a lot of playing factors that can easily affect the
outcome. Listed below are some of the basic things you need to know
first about custom packaging before you give it a try.
TYPES OF BOXES
Different types of parcels and boxes can be used for packaging. From
the regular ones to unique new items that can improve the overall
aesthetic of your business. Here are some of them.
• Bubble Wrap Mailers
• Traditional boxes
• Rigid Envelopes
• Customized Envelopes
WAYS TO PRINT THE CUSTOMIZED PACKAGING
.Just like the types of boxes, printing can also be done in a lot of
ways. Having the right amount of knowledge on how the flow works can
work to your advantage and avoid getting ripped off or sold out by
fraudulent people.
• Digital Printing - used in most small-sized batches. It is almost
similar to home printers that almost everyone has in their homes.
• Flexographic Printing - this one is typically used for mass production. It works in a stamping-like manner.
• Li tho-Label Printing - Unlike the first two, the litho label
provides a cleaner finish and a name that has a higher resolution.
SIZE MATTERS
One way to save you money is to know what box sizes are you going to
need for your business. Doing bulk orders on each size available are
not that recommended because of the high probability that you're not
going to be able to use all of them.
Now that you're already aware of some basic but important thinks in
custom sized subscription box packaging, here's a list of what you need
to consider next.
• The way you're going to print it. - Since there are different
types of printing, the design or resolution of your box can be affected.
• If you chose the right colors to represent your company - Make sure it goes well with your brand.
• The program where you're going to make it. - You're going to
design an essential part for your business, go for nothing less than the
absolute best.
• Samples for everyone to see. - Before you do mass printing, it's
great to ask everyone first for their opinions. Maybe they could even
give proper inputs that can help you a lot.
